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Public Relations Guide

Business Databases

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Business Databases: Finding Articles

Comment Icon0 Visit Maag Library’s Business Research Databases Guide for a complete list of databases available for locating business information.
Business Research Databases Handout

Comment Icon0 Use the databases listed below to search for articles and business information. While these databases provide a good starting point for your research, other databases are also available. To view the complete list of databases, go to the Maag Library Home Page and click on Research Databases on the left side of the screen under Quick Links.

Comment Icon0 Many articles may be found full-text within the databases, while others may be found in print in the bound journals on the sixth floor of the library. If you are having trouble locating the full text of an article, check Maag Journal Finder to view all print & electronic holdings for the journal. If MJF does not lead you to full text access of the article (print or electronic) use the Online Article Request Form to order the article electronically. InterLibrary Loan can locate most articles and will email you with a PDF attachment. This process takes approximately one week.

Comment Icon0 Click on the database titles below if you are on campus. If you are off campus, use the Off Campus Access links.
Authentication to an OhioLINK database requires you to:

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  • Select your institution (Youngstown State University) then click on Submit.
  • Enter your last name followed by first name.
  • Enter your YSU ID# (number beginning with “Y” found on your YSU ID or in your portal account).
  • Enter your PASSWORD. **Until you set up a unique one in Your Library Record your YSU ID# is your password**
  • Click on Submit
  • Databases purchased individually by Maag Library require YSU username & password (same as YSU email).

Comment Icon0 CLICK HERE for more information about off campus access.

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  • BUSINESS SOURCE COMPLETE / OFF CAMPUS ACCESS
    ABOUT BSC / BASIC SEARCH HELP SHEET / BSC USER GUIDE

    Scholarly business database, providing bibliographic and full text content. BSC provides full text journals in all disciplines of business, including marketing, management, MIS, POM (Production & Operations Management), accounting, finance and economics. Additional full text, nonjournal content includes financial data, books, monographs, major reference works, book digests, conference proceedings, case studies, investment research reports, industry profiles, market research reports, product reviews, country reports, company profiles, SWOT analyses and more.
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  • ACADEMIC SEARCH COMPLETE / OFF CAMPUS ACCESS
    ABOUT ASC
    / ACADEMIC SEARCH GUIDE
    Designed specifically for academic institutions, ASC is the world’s most comprehensive scholarly, multi-disciplinary full-text database, with more than 5,300 full-text periodicals, including 4,400 peer-reviewed journals. In addition to full text, this database offers indexing and abstracts for more than 9,300 journals and a total of 10,900 publications including monographs, reports, conference proceedings, etc.
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  • COMMUNICATION & MASS MEDIA COMPLETE / OFF CAMPUS ACCESS / ABOUT COMM & MASS MEDIA
    Incorporates CommSearch (formerly produced by the National Communication Association) and Mass Media Articles Index (formerly produced by Penn State) along with numerous other journals to create a research and reference resource in the communication and mass media fields. CMMC offers cover-to-cover indexing and abstracts for over 300 journals, and selected coverage of over 100 more, for a combined coverage of over 400 titles. Furthermore, this database includes full text for nearly 200 journals. Many major journals have indexing, abstracts, PDFs and searchable citations from their first issues to the present (dating as far back as 1915). CMMC contains a sophisticated controlled vocabulary and comprehensive reference browsing.
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  • ECONLIT / OFF CAMPUS ACCESS
    ABOUT ECONLIT

    EconLit, the American Economic Association’s electronic database, is the world’s foremost source of references to economic literature. The database contains more than 785,000 records from 1969-present. EconLit covers virtually every area related to economics.
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  • ELECTRONIC JOURNAL CENTER
    EJC HELP & TIPS

    Includes the full text of more than 7000 online research journals covering many subject areas. Most electronic indexes available to the Ohio academic community link from article citations to the full text in the EJC.
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  • JSTOR / OFF CAMPUS ACCESS
    JSTOR HELP & TRAINING
    Not-for-profit organization with a dual mission to create and maintain a trusted archive of important scholarly journals, and to provide access to these journals as widely as possible. JSTOR offers researchers the ability to retrieve high-resolution, scanned images of journal issues and pages as they were originally designed, printed, and illustrated. Journals archived span many disciplines.
    JSTOR is not a current issues database. Because of JSTOR’s archival mission, there is a gap, typically from 1 to 5 years, between the most recently published journal issue and the back issues available in JSTOR.
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  • LEXISNEXIS ACADEMIC / OFF CAMPUS ACCESS
    LEXISNEXIS ACADEMIC WIKI / YOUTUBE VIDEO TUTORIALS
    Provides access to a wide range of news, business, legal, medical, and reference information from nearly 7,000 sources, most of them available in full text. The service covers newspapers, magazines, wire services, federal and state court opinions, federal and state statutes, federal regulations, and SEC filings. News information is updated daily and wire services several times daily.
    >>To search specific publications, enter LexisNexis Academic and click on blue Sources tab on left. Click on “Find Sources” in menu that drops down. Enter specific publication title in “Keyword” search box and click on red Find Sources button on right. Select source(s) you want to search and click OK-Continue on right side of screen. Enter terms in “Search Terms” box and click on red Search button on right.
    >>Some specific sources to search include: Advertising, Marketing and Public Relations News; MediaWeek; O’Dwyer’s; PR News; PR Newswire; PR Report; PR Week.
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  • MASTERFILE PREMIER (Popular Magazines) / OFF CAMPUS ACCESS
    ABOUT MASTERFILE PREMIER
    Provides full text for more than 1,900 general reference, business, consumer health, general science, and multi-cultural periodicals. In addition to the full text, this database offers indexing and abstracts for over 2,510 periodicals. The database also contains full text for reference and travel books; biographies; primary source documents; and an image college of photos, maps, and flags.
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  • Index to the literature of public affairs — current issues and actions which affect the world communities, countries, people, and governments. This database covers important political, economic, and social issues. PAIS concentrates on topics that are or might become the subject of legislation. It contains references to journal articles, books, government documents, statistical directories, grey literature, research reports, conference reports, publications of international agencies, microfiche, Internet material, and more.
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  • REGIONAL BUSINESS NEWS / OFF CAMPUS ACCESS
    ABOUT REGIONAL BUSINESS NEWS

    A collection of full text newswires that incorporates news information from all over the world. Information provided by these sources covers business, political, economic and other diverse, international news events. In order to maintain the most current collection of news, this database contains the most recent 30 days of information from each of these wire sources.


Maag Journal Finder

Use Maag Journal Finder to locate the print and/or electronic holdings of journals. You can search for a specific journal title or browse journals by title or subject. This is the best way to locate an article if you already have the citation!
From the Maag Library Home Page, click on Maag Journal Finder on the left side of the screen under Quick Links.

Below are direct links to  some of the journals in which you may find articles about public relations.
BSC=Business Source Complete; CMMC=Communication & Mass Media Complete; EJC=Electronic Journal Center.

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